A UNIQUE COMBINATION OF CULTURE AND HISTORY
SANTIAGO C. CORRADA, PRESIDENT AND CEO - VISIT TAMPA BAY
“Imagine working in a place that feels like being on vacation every day of the week.”
Imagine working in a place that feels like being on vacation every day of the week. Now pair that image with a unique combination of culture and history, an amazing and innovative food scene, a community founded on creativity and dedicated to making things happen. You’ve just discovered Tampa Bay.
At Visit Tampa Bay, we are focused on bringing visitors from around the world to experience the excitement and fun found here in the hip, urban heart of Florida’ west coast. Tourism has a multi-billion-dollar local footprint in terms of employment and government revenues. But it’s true impact spreads farther than that: every visitor who makes a special memory during their stay in Tampa Bay becomes an ambassador for the destination when they return home.
And when it comes time to look for a new job or to expand or relocate their business, they’ll remember the fun they had with their family and friends under the warm Florida sun here in Tampa Bay. Tourism is a key part of our community’s soft power: The same things that make Tampa Bay such a great place to visit – the blue skies, the sparkling water, the amazing food, the craft beer — also make it a great place to live year-round and operate a business.
Every day, Visit Tampa Bay works closely with our colleagues at the Tampa Hillsborough Economic Development Corporation on “Make It Tampa Bay,” a joint initiative that builds on our success marketing this destination to residents of the Northeast, Midwest, and Texas. Make It Tampa Bay follows that same path but fine-tunes the message to Millennial entrepreneurs and investors looking for new opportunities and a community that has thrived on innovation since the days of Don Vicente Martinez Ybor and Henry B. Plant.
Visitors find that innovation in thousands of new hotel rooms on the rise, in the boundless creativity of our chefs and brewmasters, in the cheering crowds at a professional sports game, and in the repeated reinvention of experiences at our family-friendly attractions. Those changes reflect a community that remains pointed in the direction of progress and continually inviting the world to join it in the journey.